YouTube is the world’s second largest
search engine after Google, so it’s important to consider it as part of your
digital marketing strategy. In fact, there are lots of different ways to
advertise on YouTube, and since AdWords launched TrueView, it has become more
cost effective and accessible for users. Molson Canadian and Bud light know how
important to visualize their brand in the mind of customers and YouTube is the
biggest channel to promote their audio visual content for customers. If I talk
about Molson Canadian it is very active on YouTube and post video related to, celebrity spots,
news, industry related events, music videos, etc. But bud Light is more active
then Molson Canadian the video quality and the content is better than Molson Canadian
that’s why they engage more viewer on YouTube here is some videos and the quantitative
data of both brands videos.
This is very popular video of molson canadian has 796,169 views.
https://www.youtube.com/watch?v=jqQbw6pzm7k
These are the true stories of
#BudLightLiving, told by the people who experienced them – from Tommy at UFC
186 and George at Bud Light Digital Dreams to Chayenne at Sensation and Saxon
on the Ultimate NFL Road Trip to Super Bowl 50.it has 14,008 views.
https://www.youtube.com/watch?v=fId2z9YF7NQ
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